Tuesday, 18 February 2014

Superbikes Getting Hot in India- Auto Expo 2014

No matter how much slow down the Indian Auto industry might be facing but there is one segment which is getting hotter and better,  The Super bike Segment. Global Players like Harley Davidson has also started taking India seriously as they can forecast good chunk of sales number from India, They have left no stones unturned with the launch of Street 750  at an aggressive pricing of 4.10 lakhs Ex showroom to dig out real volumes from India, They have left their competitors astonished and all are wondering how could Harley manage to launch a bike at such a price keeping in mind Indian taxation structures at various levels !!!

Even the Indian Manufacturers are trying to make an entry in the 250 cc plus Segment , Bajaj displayed the muscular and stunning Pulsar CS400 and its faired sister the SS400.
Hero was not behind in fact a step ahead , they displayed a futuristic 620 cc Hero Hastur Concept. This clearly indicates even the Indian manufacturer are seeing future in the Super bike Segment as we have never seen them so focused on high engine power bikes, Is it the New Emerging India which is more obsessed with Power than Mileage !

Coming to Honda, they had their full Superbikes range on display from the CBR to the GOLDWING,

Japanese Motorcycle Manufacturer Suzuki showcased and Launched V Storm 1000 priced at Rs.15 Lakhs, Exshowroom, they also displayed other current models like the Hayabusa and Intruder

Now Lets talk about the South Korean DSK Hyosung which I feel is the most affordable Superbike Manufacturer in India, They displayed the GT250 R, GT650 R and ST7, Aquila Pro, GT650 Naked and launched the most awaited Cruiser GV250 Aquila, pricing it at 2.69 Ex showroom Delhi. Its a V twin cylinder with 27 BHP of power combined with good looks though I feel its slightly over priced, A price just below 2.50 Lakhs would have been an icing on the cake. But I am impressed with the use of lots of good quality chrome on the bikes, they have also used a v stylish chrome speedo meter which looks very trendy on the bike, We need to drive it to comment further on the product however the overall picture does look positive.

The British Triumph Motorcycle also launched Supersport Triumph Daytona 675 at 10.15 Lakhs, Exshowroom, Delhi, Its a 3 cylinder 675 cc Engine with 126 BHP of power, The Britisher now has 11 models for sale in the Indian market belonging to different categories namely classic, roadster, cruiser, sports and adventure

Besides the motorcycles displayed by the Italian Aprilla and Moto Guzzi, Piaggio will also launch Aprilla Shiver 750 this year, so we expect some action from the Italian motorcycle maker as well in 2014 for India

I remember times people used to say Superbikes in India , Are you kidding me !!! Now being an Indian I am glad to see the Americans/ British/ Japanese/Koreans/Italians and the whole world trying to lure and fascinate Indian youth by displaying the best of their bikes.

The kind of display and launches most of the motorcycle manufacturers had at the Auto Expo clearly indicates the Superbike segment is going to rev up and get even hotter, All we can say is that it is youth getting into Driving seat now, We Call it the Powerful India which needs power and adrenalin boost. We can surely expect huge growth in this empty segment in a few years to come, But who will have the early mover advantage !!! We need to wait and watch .





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